Where to start on your job search
So you’ve finally finished your degree and it’s time to go out into the big bad world and try and find a job in your chosen field. How are you going to make your portfolio/website rise above the noise while you are job hunting?
There are many things you can do to increase your profile online and therefore make yourself more visible to employers. Research your chosen field, find out who are the influencers and research keywords surrounding job specifications. SEO is key to make you more visible and help you rank higher in a Google search. Create links to your website on all your social media platforms especially LinkedIn where you are likely to catch the attention of company’s and employers alike.
Dr. Randall S. Hansen founder of Quintessential Careers has some fantastic Tips for Building Your Brand and Being Found Online by Employers and Recruiters. He advises that job-seekers must proactively create and manage an online presence that puts their name at the top of search results — using search-engine optimization techniques that large organizations and companies have used for years to build their brands and reputations. He also warns that you need to make certain that you also conduct a search on yourself — and clean out any digital dirt that you find so that all your hard work does not go to waste.
Ultimately it is up to you to make your own personal brand known and recognisable online. Build up a web presence, follow industry professionals on Twitter and engage with them. Create interesting and relevant content that will gain attention and get you noticed. Target the right companies and build a network in your chosen field.